BIZTRAC BETA
Retail sale of sports equipment

PUREPLAY AS

Org. no. 922926905 Limited company (AS) Nittedal Incorporated 2019 Active
Ownership graph ↗
Revenue 2025 NOK 12.6m
Operating profit NOK 234,000
Equity NOK 2.5m
Incorporated 2019
Share capital NOK 30,000

PUREPLAY AS is registered as a limited company in Nittedal, Akershus with organisation number 922926905. The business is classified under retail sale of sports equipment (NACE 47.631). The company was incorporated in 2019. Registered share capital is NOK 30,000, divided into 30 shares. The company's stated purpose is: “Salg av sportsutstyr og tjenester.”. The most recent filed accounts, for the 2025 financial year, show NOK 12.6m in revenue and NOK 234,000 in operating profit.

Key figures · 2025

Revenue
NOK 12.6m
Operating profit
NOK 234,000
Equity
NOK 2.5m
Est. value
NOK 2.0m

Financial health · 2025

Liquidity
1.43
Satisfactory
Current assets ÷ current liabilities
Profitability
Not available
Return on total assets
Solidity
44.3%
Very good
Equity as a share of total capital

Who owns PUREPLAY AS?

PUREPLAY HOLDING AS
PUREPLAY AS
NOK 12.6m rev. · NOK 234,000 profit

PUREPLAY AS has 1 registered shareholder:

All shareholders and roles →

Frequently asked questions about PUREPLAY AS

Who owns PUREPLAY AS?

PUREPLAY HOLDING AS is the largest registered owner, with 100.0%.

What is the revenue of PUREPLAY AS?

PUREPLAY AS had revenue of NOK 12.6m in 2025.

Who is the general manager of PUREPLAY AS?

Tommy Skjønsholt is registered as general manager of PUREPLAY AS.

Where is PUREPLAY AS based?

PUREPLAY AS has its business address in Nittedal.

Source: Biztrac.no · Data from the Brønnøysund Register Centre and the Norwegian Tax Administration · Last updated 15.06.2026.

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